When you boil down the process of how a “buyer” makes a decision to it’s simplest form, they have to Know you, they have to Like you, and they have to Trust you to go into agreement with you. So aligning your marketing and sales processes to help them understand your unique value, why other similar practices partner with you, and the successful outcomes of these practices is critical in acquiring new customers. Not only that, but you are also competing for marketshare with your competitors that also understand this principle. Below are a few of the services we offer – beyond the permedly portal – to help you turn strangers into advocates.
Sales/Marketing Workflow Automation
The true power in a customer relationship management (CRM) platform is in the workflow automation. That’s where you get the return on your investment. Keep your pipeline full by having the systems nurture the leads from marketing-qualified to sales-ready while your reps are closing new opportunities. You can control the content you send to medical professionals based on their specialty, title or geographic location.